This case study explores how Pacha, a unique pet care company, improved its customer service by implementing an AI-powered chatbot integrated with Gorgias. We will delve into the challenges Pacha faced with managing high volumes of customer inquiries, the tailored solution we developed, and the practical improvements achieved. The document also includes a testimonial from Anthony Castro, COO of Pacha, reflecting on the positive impact of our collaboration.
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Pacha is a pet care brand offering a smart health-monitoring cat litter that changes color to help detect potential health issues in cats. Their product is designed to make pet care easier and more proactive, providing peace of mind for cat owners. Pacha operates on a subscription-based model, delivering their product monthly with no long-term commitments.
With a growing customer base and over 660 five-star reviews, Pacha needed a way to manage its increasing support demands while maintaining excellent service.
Pacha was handling a large volume of customer support tickets—about 5,000 each month. These inquiries covered topics like subscription adjustments, order tracking, and health-related questions about their product.
They needed a way to automate frequent inquiries while ensuring their customers still received fast and accurate support.
To address these challenges, Commerit developed the Pacha Assistant, an AI chatbot designed to automate customer interactions while integrating seamlessly with Gorgias and Shopify. This solution allowed Pacha to handle common inquiries automatically, leaving their support team free to focus on more complex issues.